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Beginner’s Guide to Getting Web Traffic
You’ve just built your first
Web site. Everything seems to be working, except for the fact that no one is visiting
your site. You may feel disappointment, or you may be wondering why you wasted
your time, money and energy. Before you lose all hope in your site, consider that
building regular, steady traffic takes work. Depending on your personal views
of what constitutes a “successful” Web site, it may take months or years to build
such a presence. There are some basic steps that you can take that will start
the process of generating regular traffic.
Before you invite anyone to visit your site, you should review your pages with
a critical eye. Ask yourself these questions:
1. Do I offer worthwhile
textual content, chunked in legible, short paragraphs?
2. Does my site
look clean and professional?
3. Would other webmasters see value in linking
to my content?
4. Do my pages load quickly?
No other Web site
owners will want to link to you if the link might damage their credibility with
Simple Link Strategies
You may begin your quest for traffic by doing searches for directories of sites
that fit your site’s theme. If your site highlights parakeets, go to a search
engine and type “parakeet directories,” “pet directories” or “bird directories.”
You should then visit the result links and email the webmasters, asking them for
Geographical Directories: You may gain entrance into some
directories simply because of your geographic location. For example, if you live
in California, search for “California directories,” then search for lists that
highlight cities in your area. For some directory owners, geographic location
is more important for inclusion than site topics.
Similar Sites: Search
for sites that are similar to yours. Other webmasters may welcome the opportunity
to swap links. For example, your parakeet site might create a logical partnership
with a “pet birds” site.
Buy Ads: If you’re in a hurry and you want visitors
right away, think about buying advertising. Find sites that have high search engine
rankings and make the owners offers for ad placement. It’s a logical, but often
Follow these steps, submit to search engines and
share your URL with your friends and you’ll be on your way.
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